Barkeno Tours Barcelona
Impact in numbers
Top on Google for private tours in Barcelona
increase in online bookings
conversion rate
Problem
Barkeno Tours needed a professional online presence to attract international tourists, with an easy-to-use booking system and content optimized for multilingual SEO. They started with the standard Wix Bookings system; however, the limitations of the tool did not meet Barkeno's objectives— a fully multilingual site, including in the forms it presents as well as in the email automation. Only custom code could provide this.
Strategy
A website was developed in Wix Studio with a visually appealing design, adhering to Barkeno's principles of "Easy to Book." A multilingual booking system with customized booking pages was implemented. We moved beyond Wix Booking and developed our own reservation system, ensuring a complete and controlled experience for users, including email campaigns to notify reservations, send reminders, among others. Additionally, a local SEO and multilingual content strategy was implemented to maximize traffic.
Results
The website became the main customer acquisition channel, positioning Barkeno Tours as a benchmark in the private tours sector in Barcelona.
Services
Technologies
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