Pharmaceutical industryFarmaBayer
Bayer: Club Bayer Broadcasts (ES)
Impact in numbers
2,000
Capacity for over concurrent attendees
60%
increase in participation
Detailed engagement analytics per user
Problem
Bayer required a robust platform to host large-scale webinars for pharmacy chains, with a simple registration system and participation analytics.
Strategy
A scalable streaming platform was developed with Next.js, integrating registration, live chat, surveys, and an analytics module to measure attendee interaction.
High concurrency
Scalable
Data-driven
Results
Club Bayer became the main channel for ongoing training, strengthening relationships with pharmacies and obtaining valuable data for future training sessions.
Services
Streaming & WebinarsRegistration & TicketingAnalytics & TrackingSEO & Content
Technologies
Next.jsTypeScriptTwilioSupabaseVercel
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